Nexans - Switch On! Innovation Summit 2026
Dernière mise à jour : 3 sept.
PRODUCTION
Agency | WMH Projetct |
Role | 3D concept design & production |
Year | 2026 |
Software | Blender, Photoshop |
Client | Nexans |
THE PROJECT
An exhibition designed for Nexans, a global specialist in cable systems and sustainable
electrification, for its 2026 Innovation Summit at the Galerie Charpentier in Paris. The journey
unfolds across four rooms, each devoted to a pillar of the group's vision: artificial intelligence,
sustainable innovation, industrial excellence, and the appeal of its professions. An immersive setup
that places the brand's technological narrative within a Parisian heritage setting.
MY ROLE
I conceived and produced the 3D concepts for the exhibition's four rooms, each developed across
several viewpoints so the client could picture the full journey. Every room was given its own color
treatment and its own scenographic vocabulary, from the blue of the AI room to the green of
sustainable innovation, from the coral of industrial excellence to the purple of career appeal, while
keeping the overall journey coherent. The challenge lay in the venue: working with the existing
architecture of the Galerie Charpentier, its marble columns, gilding and parquet floors, while
inserting light totems, graphic panels, interactive setups and social spaces. Modeling and rendering
were done in Blender, with color work, grading and compositing in Photoshop.